Legitimate Businesses, Telephone Companies Now Have More Options To Present Verified Caller ID To Consumers
Legitimate businesses that rely on voice calls to reach their customers got a much-needed boost this week following the announcement by the Secure Telephone Identity Governance Authority (STI-GA) that they are expanding the way in which trusted caller information can be established. This new policy change, announced July 26, expands the SHAKEN (Signature-based Handling of Asserted information using tokens) protocol to support the use of Delegate Certificates by voice service providers when establishing a customer’s right to use a specific telephone number.
This is the industry’s latest effort to help combat the illegal robocall epidemic and provide options for voice service providers and businesses to work together to effectively distinguish an authentic telephone call from an illegally spoofed one.
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